UK Market Entry For A European Supplier
European technology supplier
- 2 quarters
- to first UK revenue
- DPS place
- secured in the core category
- 18 months
- of stalled set-up resolved
The challenge
A mainland European business had incorporated a UK subsidiary eighteen months earlier and had still not traded. They had no view of the addressable market, no route to customers and had assumed public sector work was closed to them as an overseas-owned company.
What we did
We sized the UK opportunity, mapped the competitive field and built a route-to-market plan with public procurement as the primary channel. We then confirmed their eligibility, corrected the registrations and insurances that would have failed selection, and prepared the entity for its first framework application.
The result
First UK revenue within two quarters and a place on a dynamic purchasing system that now provides a visible pipeline of call-off opportunities.
Client names are withheld where confidentiality applies. Figures are taken from the engagement record and shared with the client's permission.
Services used on this engagement
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